We have been working on is the announcement of The Exclusives for our client, Bauer Media. Just in case you missed it, The Exclusives is the new reality TV series to be shown on ITV2 later this year and it promises to be a brilliant entertaining insight into the world of some of the UK’s most famous magazine titles.
The reality format of the show will follow six young journalists as they experience what it’s like working with the teams who pull together the following magazines – heat, FHM, Closer, more!, Kerrang! and Empire.
The winner of the reality TV show will be awarded a year-long contract with Bauer Media, Europe’s largest magazine publisher.
The Exclusives will put the magazine brands in the national spotlight and is sure to drive exposure and interest in each of the brands in question.
With Two Four productions involved, (the production team behind Educating Essex), it promises to be a really entertaining and informative opportunity for PRs to see how magazines operate from an editorial and publishing perspective in 2012.